VetPerks.app
VetPerks.app
Here's what Brainwave and Bottle Breacher saw that made them move first — and what you get when you claim the next founding slot.
spots claimed — 2 remaining
Program closes July 4, 2026
One-time payment · Stripe secure checkout · Instant confirmation · Lifetime placement
Case Study #1
Greg Andrews came home from 20 years of combat and started a clinic to heal the brains no one else would touch. That's not a business story — that's a mission story.
Greg Andrews served 20 years in the US Navy, completing 14+ combat deployments as a SEAL. When he came home, he didn't retire quietly. He founded Brainwave Neuro Performance Center in Tucson, Arizona — bringing MeRT (Magnetic e-Resonance Therapy) brain treatment to veterans struggling with TBI and PTSD who had run out of other options.
Brainwave isn't a general wellness clinic. It's a veteran-run operation built specifically to address the neurological wounds that don't show up on X-rays. Greg knows the damage firsthand. That's why the clinic exists. That's also why, when a veteran-owned platform came along with a genuine mission behind it, the fit was obvious.
Veteran-owned. Mission-aligned. Operating in a community where VetPerks was already building its local directory. When Phil Bryan reached out about the Founding Sponsor program, Greg said yes — not because of the directory placement, but because of what the platform is actually trying to accomplish.
The Founding Sponsor program isn't a standard ad buy. It's a ground-floor bet on a veteran-operated platform that routes real economic activity to veteran-friendly businesses while funding the Paths for Heroes mission arm. For Greg, the alignment wasn't something he had to rationalize — it was obvious.
Brainwave serves the same veteran population VetPerks is building for. The discounts directory, the city-by-city expansion, the featured listings across every market we launch — every piece of VetPerks intersects with the patient population Greg treats daily. Being a Founding Sponsor is a statement about what kind of economy you want to build in the veteran community.
Case Study #2
Michael Wall built a veteran employer — not just a veteran-owned business. Bottle Breacher has put over 25% veteran hire rates and $17M+ in sales behind proof that the veteran economy is real.
Michael Wall co-founded Bottle Breacher — a SEAL-owned company that turned a .50 caliber bullet into an iconic bottle opener, then turned a Shark Tank appearance into $17M+ in sales. The company has maintained a 25% veteran hire rate and donated to more than 280 veteran events, including the Navy SEAL Foundation and Folds of Honor.
Bottle Breacher isn't just veteran-owned on paper. It's a business that has consistently invested real dollars into the veteran community — through hiring, through donations, through showing up where the military family shows up. That track record predates VetPerks by years.
When a platform built by a 100% service-connected veteran came to Michael with a founding sponsorship offer tied to a real mission, it fit the same playbook Bottle Breacher had already been running: put money into the veteran ecosystem, and the ecosystem comes back to you.
National brand authenticity in the veteran market is hard to buy. You can't manufacture credibility with military families. They know who's been there. Bottle Breacher earned that credibility through years of consistent action — and a partnership with VetPerks keeps it current and local as the platform expands city by city.
The Founding Sponsor position also offers something most ad platforms don't: co-marketing optionality. As VetPerks grows from Tucson to Phoenix to Austin to Sacramento and beyond, Bottle Breacher is positioned at the top of every city directory from day one — not as an advertiser, but as a founding believer in the mission.
For a brand that's already proven the veteran economy is worth investing in, that's a different kind of asset. It's not an ad spend. It's a legacy position.
No Fluff, Just Facts
Same deal Greg and Michael got. No tiered founding packages. One price, one set of benefits, permanent.
| Benefit | Details | Yours? |
|---|---|---|
| Permanent founder card on /sponsors wall | Your name and business on the founding wall for as long as VetPerks.app exists. No renewals. | ✅ |
| Featured placement in all city directories | Above free listings in Tucson, Phoenix, Austin, Sacramento, and every future market. Day one. | ✅ |
| Gold ⭐ Founding Sponsor badge | On every listing placement and your partner portal profile, forever. | ✅ |
| Mission credit on /about page | Recognized publicly as a founding backer of the veteran discount network. | ✅ |
| Partner portal access | Analytics dashboard, listing management, quarterly impact reports. | ✅ |
| Phil Bryan personal thank-you call | 30 minutes, direct line. Not a recorded webinar. Not a form email. | ✅ |
| First dibs on future city markets | Early access to expansion slots before they open to general availability. | ✅ |
| Maddie AI quiz inclusion | Your brand in the pet product recommendation engine reaching veteran households. | ✅ |
| Quarterly analytics reports | See exactly how your listing performed — views, clicks, and saves across the directory. | ✅ |
| One-time price. No renewals. | $500 flat. No monthly fees. No annual billing. No contracts. | ✅ |
What Your $500 Funds
VetPerks is the revenue engine. Paths for Heroes is the mission arm. They're the same LLC — one commercial platform funds the other. Paths for Heroes operates the VetPerks directory as a commercial platform, connecting veterans with discount-eligible businesses and funding operations through sponsor placements.
Founding Sponsor dollars sustain the platform: server costs, directory operations, and outreach staff in the same cities where VetPerks is building its directory. The platform grows, the network grows with it.
Greg and Michael understood this before we had numbers to show. Your $500 secures your permanent founding wall spot and a featured directory badge — your brand attached to the VetPerks directory permanently. And your brand gets featured placement on every page of VetPerks.app for as long as you're a sponsor.
That reputation outlasts any Google Ad budget you'll ever run.